"Gotta Catch 'Em All!"

This project is a series of environmental advertisement posters for Pokémon GO that place Pokémon within dynamic, real-world inspired settings to reflect the game’s core theme of exploration.

Each design highlights a different environment: volcanic landscapes, underwater worlds, amusement parks, and urban gardens - all using vibrant color palettes and immersive compositions to create a sense of movement and discovery.

Displayed in a transit setting, the posters emphasize how the Pokémon universe seamlessly blends with everyday life, encouraging viewers to not only download the game but to step outside, interact and experience adventure wherever they are.